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Our relationship with editors is paramount and, as a result, we are a trusted source of stories. This enables us to place your stories where they will be published and more importantly read by the people you want to influence. The majority of press releases are distributed by e-mail, which keeps issuing costs to minimum, although certain sectors of the press still prefer faxes or postal delivery. Pictures are similarly handled electronically. High quality, creative pictures are particularly important to have available for European publications as they expect every release to be accompanied by a picture. Vortex PR has a long track record of creating pictures that are widely used by editors, often on front covers. |
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